Navigate the latest Broadcom changes with expert VMware licensing guidance and rapid turnaround on all your VMware License Renewals and New VMware License Quotes.
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AceMQ was recognized by Broadcom as the VMware Expert Advantage Partner of the Year — Americas. This isn't a participation award — it reflects the depth of our licensing expertise and the outcomes we deliver for clients navigating Broadcom's changes.
VMware Renewal & Software Licensing Experts
Fast turnaround for existing contracts with deep-dive analysis of your current entitlements.
Competitive pricing for new deployments with architect-led sizing support.
Expert advice on the new subscription models (VCF, vSphere Foundation).
Strategic planning for core-count transitions to minimize licensing costs.
Right-size your VCF bundle to eliminate waste and reduce total cost.
Expert guidance on new SKUs, Partner of Record changes, and subscription compliance.
Ready to streamline your VMware licensing?
We support renewals and net-new quotes across the full VMware portfolio, including:
Need a quote on any of these products?
Broadcom has fundamentally changed how VMware is purchased. We're here to help you translate these changes into a strategy that works.
Renewals can see significant cost increases without proper optimization and bundle selection.
Uncertainty about which bundle contains the necessary features for your specific hardware.
“Our team has helped over 100+ enterprises navigate this transition in the last quarter alone.”
We specialize in serving organizations at every stage of the VMware lifecycle
We aren't just a reseller. We are a specialized consultancy focused exclusively on maximizing your VMware investment through the Broadcom era.
Get your VMware quote in as little as 24 hours
Provide your existing contract ID or new project requirements.
We audit your environment and map it to the new Broadcom bundles.
Get a fully transparent, ready-to-sign quote within 24 hours.
Answers to the most common questions about VMware licensing, renewals, and the Broadcom transition.
Since Broadcom completed its acquisition of VMware in November 2023, all VMware renewals must go through an authorized Broadcom Expert Advantage Partner. Perpetual licenses with active SnS contracts are honored until expiration, after which you must transition to Broadcom's subscription-based VMware Cloud Foundation (VCF) or standalone subscription SKUs. AceMQ is an authorized Broadcom Expert Advantage Partner and can manage the full renewal process — from core-count auditing to contract negotiation — with quotes delivered within 24 hours.
Broadcom discontinued VMware perpetual licenses in 2024. All VMware products — including vSphere, vSAN, NSX, and vCenter — are now sold exclusively as subscriptions, primarily bundled under VMware Cloud Foundation (VCF). VCF bundles the full VMware stack (compute, storage, networking, and management) into a single per-core subscription. Standalone subscription SKUs are available in some cases but Broadcom's preferred path is VCF. Existing perpetual license holders are not forced to migrate immediately but must move to subscriptions upon renewal.
VMware Cloud Foundation pricing is based on the number of CPU cores in your environment and varies by edition (Standard, Advanced, or Enterprise). List pricing typically ranges from approximately $85 to $250+ per core per year depending on edition and term length. However, actual pricing is negotiated through authorized partners like AceMQ, and significant discounts are available based on volume, term commitment (1, 3, or 5 years), and strategic account classification. Contact AceMQ for a custom quote — we typically return pricing within 24 hours.
The Broadcom Expert Advantage program is Broadcom's top-tier partner designation for VMware. Expert Advantage Consulting Services partners — like AceMQ — have demonstrated deep technical expertise, completed rigorous certification requirements, and have a proven track record of successful VMware deployments. This designation is required to access the best pricing tiers, participate in deal registration, and serve as Partner of Record for VMware customers. AceMQ was recognized as the VMware Expert Advantage Partner of the Year 2025 for the Americas region.
A Partner of Record (PoR) is the authorized Broadcom partner officially associated with your VMware account for renewals, support, and licensing. Having the right PoR matters because it determines which partner can access your renewal data, submit quotes on your behalf, and advocate for pricing with Broadcom. Many organizations found themselves without a PoR after smaller VMware resellers lost their authorization under Broadcom's restructured partner program. AceMQ specializes in PoR transitions and can quickly take over management of your VMware account.
Broadcom has significantly consolidated the VMware product portfolio. Most standalone products — vSphere, vSAN, NSX, vCenter — are now primarily available as part of VMware Cloud Foundation bundles. Some standalone subscription SKUs exist for specific scenarios, but Broadcom's commercial model strongly incentivizes the VCF bundle. The right licensing path depends on your environment size, existing entitlements, and workload type. AceMQ can audit your current environment and recommend the most cost-effective path forward.
AceMQ delivers VMware renewal and new license quotes within 24 business hours in most cases. Complex environments requiring a detailed core-count audit may take 48 hours. To begin, we need your current VMware contract details, core-count information, and the products in scope. You can start the process by submitting your email and quote type on this page — a dedicated account rep will reach out the same business day.
Existing VMware SnS (Support and Subscription) contracts are honored by Broadcom through their expiration date at the original contracted support level. After expiration, you must renew under Broadcom's new subscription licensing model. Support is now bundled into VCF subscriptions — there is no separate SnS purchase. Broadcom has also restructured support tiers; Production support is included in base subscriptions, with Premier support available at an additional cost. AceMQ can review your current support entitlements and advise on the best renewal path.
Many small and mid-size VMware resellers lost their Broadcom authorization in 2024 as Broadcom restructured its partner program to focus on a smaller set of high-competency partners. If your current partner lost authorization or is unresponsive, your renewals and support access may be at risk. AceMQ can execute a Partner of Record transfer on your behalf, which typically takes 5–10 business days with Broadcom's approval. We've completed dozens of PoR transitions for organizations left without a qualified partner.
Yes. AceMQ is an authorized Broadcom Expert Advantage Consulting Services partner and was recognized by Broadcom as the VMware Expert Advantage Partner of the Year 2025 for the Americas region. We are fully authorized to quote, sell, and support VMware Cloud Foundation and all current VMware subscription products. Our team holds active Broadcom and VMware technical certifications and we maintain direct relationships with Broadcom's channel and licensing teams.
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